I am so excited to share the new Rosy Collection, which includes 16 fresh + beautifully designed wedding invitation suites. For this year’s launch I wanted to trim down the options and provide a collection that was modern, fresh, and versatile. There are a handful of my best sellers that remain in the collection, but many are brand new designs I’ve been working on over the past several months.
I also wanted to create options so brides can truly understand what they can get out of The Rosy Collection design. I’ve laid out package options that work across the different budgets + needs of the modern bride. This includes The Rosy Plus package. With this, you select a design and I come up with plus-up options to make your suite fit perfectly into the vision for your wedding. Perhaps it’s a custom watercolor envelope liner to add that whimsical touch to a classic invitation, or a wax seal with silk ribbon tying the suite together. Whatever the detail is, this option allows brides to add that personalized touch to their design without starting from scratch on a custom paper story!
But no matter what package you choose, you still get all the “paper planner” benefits of being a Roseville client: timeline management, etiquette advice, and much more!
Today I’ve got a very special nautical watercolor crest Connecticut wedding to share! Mallory + Wes were wed at the newly-renovated Tokeneke Club in Darien, CT and had an incredibly fun + personal wedding paper story! Though they had nautical notes throughout, they kept the color palette soft + romantic. So many of my couples hesitate to say “nautical” when describing their vision for their wedding because they don’t want that typical red-and-blue-with-stripes-and-anchors look they’ve seen over + over again. Mallory’s wedding is a great example of how you can embrace beachy vibes without going overboard (pun intended!). Amy Champagne Events deserves much of the credit, since she designed the look of the entire celebration, including amazing florals from Carrie Wilcox Floral Design.
We started with a custom watercolor wedding crest from my girl at Lemontree Calligraphy. (For more of her amazing work, check out Catherine + Michael’s Museum Garden Wedding blog post!) We had it ready for save the dates, so I was able to pull elements from it to create a design that set the nautical + elegant tone for the wedding, while saving the unveiling of their full crest for the invitations. My favorite element has to be the diver!
For their invitations, we kept it classic with the custom crest paired with gold foil. We printed on thick white felt stock, and used pieces from the crest on the suite insert cards.
Mallory + Wes had very specific ideas of what they envisioned for their day-of paper. As die-hard baseball fans, they wanted to incorporate fun details to celebrate this important part of their relationship. This included baseballs to hold the table numbers, escort cards I designed to look like vintage game tickets, and instead of programs, baseball cards for each member of the wedding party (complete with each person’s stats on the back!). Guests were floored by the playfulness + personalization that they put into these.
Mallory + Wes, I absolutely loved working with you on your beautiful wedding and getting to know you better. I wish you all the joy as you soon become a family of three!
Wow, 5 Years of Roseville Designs + creating fresh wedding paper stories + invitations.
I’ve been thinking a lot about what I wanted to say to mark the occasion. After reading my very first blog post, my thoughts kept going back to how much has really happened since I took a chance on a dream. I remember the night I came home and told my husband I wanted to be a stationery designer. I kind of felt like a 6 year old who just finished the school day and declared to her parents, “I want to be an astronaut!”. But he supported me since day one, and is a huge reason for my success.
If you had told me back then that in 5 years I’d be doing this job I love full time, have my own studio with fantastic friends + vendors, get to make my own schedule (all while raising my 2 little girls), I would have said you were crazy. But that’s why they call them dreams and not goals. Dreams are things you hope for but secretly fear may never happen, so it makes it that much sweeter when they actually do.
In the creative entrepreneur world, people talk a lot about success. What does success truly mean? When you start out you quantify by number of clients, how much money you’re making, and how busy you are. You leave an Instagram scrolling session feeling like everyone is cooler, smarter, and more creative than you. When I had this feeling I’d crank up “Roar” by Katy Perry and repeat the saying, “Don’t compare your start to someone else’s middle.” Well now that I am in my middle, I can tell you that the hard beginning is worth the pay-off. You find your niche, grow a thicker skin, find a tribe of fellow creatives to lean on (thank you Brooke Allison Photo + Amy Champagne Events), and spend more energy on your growth. You know that just like life, nobody’s creative business is perfect. In this last season I still had moments where I’d ask myself, “Am I good enough to be doing this?” and wonder if it’s time to throw in the towel. So the bad news is it’s never easy, but the good news is your ability to roll with the punches vastly improves.
So what’s the conclusion? Success is something each person must define for his/herself. My friend Kerri-Lynn from Stella Day Events once said to me, “I just want to be with my kids and design pretty weddings”, and that pretty much sums up success for me. It’s dance parties with my 3 year-old in the kitchen while the chicken nuggets bake, sitting outside on my back porch any time I want, and getting to be creative everysingleday.
But let’s stop talking about me, because there’s no way I’d have made it this far without my amazing couples. They are the real stars! Over the last 5 years I’ve worked with brides + grooms that have trusted me to understand their wedding aesthetic, personalities, and what their needs are beyond just pretty design. I’m so thankful that my mission to be a “wedding paper planner” has resonated with so many people, and that I’ve been able to cut down on their stress of planning a modern + well-designed wedding.
There are lots of exciting changes coming in 2018, but what I hope never changes is my knack for attracting clients who embody the type of wedding stationery I love to create: happy, fresh, modern + thoughtful. Here’s a look at just a handful of my amazing couples over the past 5 years.
I am thrilled to share with you Erin + Brian’s rustic chic Maine barn wedding, recently featured on Rustic Wedding Chic! Their first anniversary was just last week (same wedding date as me!), so it seems like the perfect time to feature them on the blog.
Working with them on their rustic barn paper story was such a thrill. Not only was their design one of the most creative of the season, but they were also the sweetest couple! They knew they wanted to highlight the barn motif and use wood details, and they gave me the creative freedom to create something special for them. Basically, they were dream clients and it was a treat reliving all the details when putting together this post.
Their story began with custom save the dates, and we went for that rustic vibe right off the bat with white ink on kraft stock, then paired it with a bold floral liner to add a feminine touch. For the invitations we took that texture to the next level with wood veneer wedding invitations. I chose a light wood to pair with brown ink then created a leaf border design that we carried through into their day-of paper, including programs, signage, and my favorite: the seating chart that lived on the coolest green lounge chair. It was a quintessential rustic wedding, and Jessica Jaccarino captured it all beautifully!
Scroll down for all the details, including a full vendor reel.
Erin + Brian, thank you for being the most wonderful clients and letting me share in your beautiful wedding story. I wish you many more anniversaries of love + excitement!
Kelly + Tim’s Connecticut pink and navy garden wedding is one I’ve been so excited to share! They got married in Elizabeth Park in Hartford then had an elegant reception at The Pond House. Their custom wedding paper story started with The Paris wedding invitation design from The Rosy Collection, but with their own twist! The Paris is usually the invitation suite chosen by my couples with a simpler more traditional style (and is one of my most popular designs!), but by adding some pops of color and more modern fonts, it became this great mix of elegance + fun. (And proving the point I always say to my couples in consultations about the collection: two people can choose the same suite, but the end result can be starkly different. It will still feel like it was custom made just for you!) Their modern Connecticut wedding invitation suite truly reflected the style of their celebration, which is exactly what I strive to do for all my brides!
For the day-of paper, Kelly really wanted to incorporate watercolor details, so we used soft pink watercolors for the signage, including the tented menus that were displayed at each table. This has become one of my new favorite (and cost-saving) day-of paper trends, as you only have to pay for 1 menu per table, and it creates another design element at the table beyond just the florals and linens. We also had watercolor and navy table signs, escort cards, and bar signs.
Ashley Therese Photography was on hand to capture every lovely detail, so be sure to scroll down for lots of gorgeous details! The best part about sharing K + T’s wedding now is that they’ve recently added a baby girl to their family! I love hearing updates about my couples and seeing how their stories continue beyond the wedding day!
Kelly + Tim, thank you for letting me be a part of your refreshing + fun wedding paper story. I wish you all the happiness in the world with your family of 3!
Venue: The Pond House
Shoes: Stuart Weitzman
Bridal Boutique: Lovely Bride NYC
Bridesmaid Dresses: Jim Hjelm Occasions
Jewelry: BHLDN headband & earrings
Makeup Artist: Naomi Martinez
Hair stylist: Tonya Valentin
Groom’s tux: The Black Tux
Videographer: Yellow Hook Productions
DJ: Local Motion Entertainment
Floral Design: Fleurescent
Cake: Cakes by Donna
Invitations: Roseville Designs
Photography: Ashley Therese Photography
For more real weddings, head over to this section on the blog. And don’t forget to follow on Instagram for daily happenings!