When Shakespeare wrote this famous line in Romeo & Juliet, he was saying that the names of things do not matter, only what things are. Though this is valid argument when it comes to forbidden love, it doesn’t work so much when branding your business.Here are a couple tips I want to share for those […]
Is there any worse feeling than when you realize you’ve made a mistake? When we’re young, we’re taught to own up to our mistakes, that “honesty is the best policy”. When we become adults with jobs, we immediately go into crisis mode: Am I 100% sure this is my error? What mitigating circumstances can I […]
This past Sunday my husband and I had our niece’s Christening. I wore two important hats that day: Godmother & event planner. My sister-in-law asked me to design the invitations and other goodies for Abigail’s big day and I’m excited to share it all with you! She wanted something “girly” in pinks and greens, and I […]
I love gold; it is such a versatile and commanding color. It can be funky, playful, fancy, refined…it all depends on how you use it. Lately I’ve been thinking about using it for a paper design. There are some great Pantone metallic color options that will give you that dynamic color and texture. But if […]
I hold a reputation in my family as the “best gift giver”. So when it came to my Father’s birthday earlier this year, I had some great ideas for defending my title. My Dad is the guys who already has what he needs, so he is always my biggest challenge. I took to designing him some […]
I’ve always thought that I had things worth saying and a knack for eloquent writing. These are clearly two key requirements for starting a blog, but you need a platform. Creating a blog simply called “Sandy Says” seemed like the ultimate act of vanity, so when deciding to go full force with my dream of starting […]