Welcome to the Blog!
Lately I’ve been working on a lot of branding projects. I really love logo design and creating a look + feel for a business. I always give my clients instructions on how to get inspired, because often times they’re inclined to put the cart before the horse. They want to get the website running and the business cards […]
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5/21/13
Today I’m sharing advice for vendors at bridal expos. When I googled “advice for vendors at expos” I came up with diddly squat, so hopefully this post will help others!Bridal expos get a really bad rap. Many are held in football stadium-sized venues where ultimately the brides are just looking for free stuff. There, I said […]
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4/08/13
My Goodreads updates have probably been a bit boring for my followers! The reason is that nowadays much of my reading time is devoted to blogs. Every day I go to my RSS feeder app on my iPhone and catch up on all the ones I follow. Blogs are a fantastic (not to mention free) resource […]
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1/21/13
I can’t believe Christmas is almost here! In celebration of Santa’s favorite holiday drink, I thought I’d dedicate the next “Packaged Good” installment to all things milk! Check out some seriously cool branding below. My personal favorite is the last one, which features a childhood confession on every carton. How playful and clever! From top […]
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12/18/12
My husband and I are officially back from our anniversary celebration in California wine country. We had some amazing food and wine experiences, but as we were discussing our trip highlights on the way home from the airport, we agreed that some of our favorite meals were those that cost less than $20 (which is […]
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10/02/12
Today is the first installment of my series, “Packaged Good”. (It’s a play on words, so need to question my English language skills!)Every so often, I’ll be posting images of well-branded packaged goods. It’s a reminder that art is everywhere, and that a good design really can influence our purchase decisions. I think we can all […]
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9/19/12
When Shakespeare wrote this famous line in Romeo & Juliet, he was saying that the names of things do not matter, only what things are. Though this is valid argument when it comes to forbidden love, it doesn’t work so much when branding your business.Here are a couple tips I want to share for those […]