Welcome to the Blog!
I was recently listening to a TED Talk by Amy Cuddy where she said, “Tiny tweaks can lead to big changes.” What I took from this: it’s not always about reinventing yourself, but making alterations here + there to get you on the right path. So what I’m launching today is not a rebrand, it’s […]
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4/22/15
I can’t believe Christmas is almost here! In celebration of Santa’s favorite holiday drink, I thought I’d dedicate the next “Packaged Good” installment to all things milk! Check out some seriously cool branding below. My personal favorite is the last one, which features a childhood confession on every carton. How playful and clever! From top […]
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12/18/12
My husband and I are officially back from our anniversary celebration in California wine country. We had some amazing food and wine experiences, but as we were discussing our trip highlights on the way home from the airport, we agreed that some of our favorite meals were those that cost less than $20 (which is […]
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10/02/12
When Shakespeare wrote this famous line in Romeo & Juliet, he was saying that the names of things do not matter, only what things are. Though this is valid argument when it comes to forbidden love, it doesn’t work so much when branding your business.Here are a couple tips I want to share for those […]